Why Formatting Matters: The Big Barrier for Your Readers
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August 2020
How To Establish Your Brand Identity With Copywriting
Written by The Melotti Content Media Team, checked by Christopher Melotti Your brand is one of your business’ most valuable assets. That’s because it stands as a beacon that your audience can recognise, understand and relate to. But it only gains this value through its own strong identity. A brand identity is much more than just
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How to choose a copywriter in 6 steps
Something I’ve noticed recently is the number of copywriters out there. This may seem like a good thing for you because there’s a lot of choice. However, it’s quite the opposite. It can be an overwhelming decision working out how to select a copywriter, especially as you just need your project done and done now.
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How To Craft Marketing Emails That Convert
Competition is fierce today. Business Owners and Managers like you are looking to digital marketing initiatives like social media, influencer advertising, interactive content and even Artificial Intelligence (AI) to connect with your audience. However, you shouldn’t overlook and underestimate one of the oldest yet effective marketing tools that exist – email. With over 3.9 billion daily email users in the
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