Written by the The Melotti Content Media Team, checked by Christopher Melotti The quest to understand the humble human customer has been at the core of Marketing since the beginning of time – and still continues today. In fact, in the digital age of technology, AI and Automation, it’s even more important to understand more […]
11 Key Understandings Of Consumer Psychology And Marketing Read More »
Are your Marketing efforts working alongside your sales team? They should be! As the most outward facing group speaking directly to your customers, it’s important to never underestimate the potential that your sales function has in directing your marketing campaigns, and vise-versa. Here is how you can combine the strengths of both teams for the
Marketing: getting Your Sales Team Involved Read More »
How up to date is your resume? Will you miss an opportunity or be left unprepared because you haven’t looked at it for years? Regular updating of your professional resume is more important than most people realise. This article is to bring to light and motivate everyone to place more importance on this by showing
The Overlooked Benefits Of Refreshing Your Resume Read More »
The digital age is great! Everything is at our fingertips these days. With businesses of all sizes and industries embracing the digital era where technology, automation, AI, Voice and the Internet Of Things (IoT) are all being implemented on a grand scale, what could go wrong? Laziness… and our customers are noticing. Digital marketing is
Is Digital Marketing Making Businesses Lazy? Read More »
Written by the The Melotti Content Media Team, checked by Christopher Melotti Innovation in business is all about not doing the same thing over and over… Sounds self-explanatory, right? But then why are organisations getting it so wrong, over and over?! Innovation, fresh thinking and new ideas are all bantered around in the business world today,
Innovation In Business: Not Doing The Same Thing Over And Over Read More »
