Learn. Grow. Evolve.
Enrich your professional progress with us alongside the best in the biz!
Marketing Classes, Branding Workshops, Copywriting Courses & Content Seminars
Want to learn about marketing from the Australian experts?
Christopher Melotti,
from Melotti Content Media
teaches regular marketing classes and brand communication courses, which are always extremely popular, highly informative and enjoyed by many.
Christopher is highly praised for his enthusiasm, engagement and passion when speaking in front of a large audience, and thoroughly enjoys teaching to pass on his experience, expertise and knowledge to people who wish to master marketing in business.
Scroll down for the list of all of Christopher’s upcoming Marketing classes and top Brand Messaging courses.
Reputable places we show up on
What’s Coming Up
Mark your calendar and sign up to learn, grow and evolve
Optimising Content for Humans, SEO & AI: Building High-Performance Content
Thursday, 30th April 2026
Learn how to optimise content for humans, SEO and AI with practical strategies to improve engagement, search performance and discoverability.
Optimising Content for Humans, SEO & AI: Building High-Performance Content in a Multi-Audience World and a free lunch!
Hosted by multi-award-winning Christopher Melotti of Melotti Content Media, this session explores how to optimise content for humans, SEO, and AI, without sacrificing brand voice. Led by a marketing specialist and content strategist with a lot of energy, the discussion unpacks how modern content is consumed by three distinct audiences and why a one-size-fits-all approach no longer works.
You will learn how to:
-Understand how humans, search engines, and AI consume content and why they require different approaches.
-Apply practical optimisation techniques for each audience, including structure, language, intent, and signals.
-Create a connected content ecosystem where human engagement, SEO performance, and AI discoverability reinforce each other.
BUILD YOUR PERSONAL BRAND BEDROCK: Define and Activate Your Personal Brand for Real‑World Influence
BNI Australia National Conference 2026
Thursday, 21st May 2026
If someone introduced you right now, would people clearly understand what you are known for and why they should trust you?
In a business world shaped by noise, AI‑generated content and constant visibility, personal brands have become one of the strongest drivers of trust, influence and opportunity. This practical and energising session shows you how to build a personal brand that is intentional, credible and activated in the real world, not just on social media.
Hosted by multi‑award‑winning marketing and brand strategist Christopher Melotti of Melotti Content Media, Build Your Personal Brand Bedrock introduces a clear, practical framework for defining what you stand for and ensuring your reputation works for you, not by accident.
This session is ideal for anyone who wants to be more referable, more confident in how they show up and more influential without feeling salesy or inauthentic.
Define it.
Activate it.
Lead with it.
Marketing & Branding – Storytelling, social media, and building a customer base
Wednesday, 27th May 2026
Build confidence in your business by clarifying your brand, story and message.
Many microbusiness owners know what they do but struggle to explain it clearly and confidently. Without a strong brand, a simple story and a clear message, it can be difficult to attract customers, talk about your business or grow sustainably.
This engaging three hour workshop simplifies marketing and branding for microbusiness owners and sole traders. It breaks down the essentials of brand, story, customers and social media into practical, easy to understand steps that anyone can apply. Participants will learn how to explain what their business is, who it helps and why it matters, without jargon or overcomplicated marketing language.
Through guided exercises, real world examples and supportive discussion, Christopher will help participants build a clear business message, understand their customers and take practical, confident steps towards promoting their business. The focus is on clarity, confidence and action, using tools and techniques that can be applied immediately in everyday conversations and on social media.
This workshop is ideal for microbusiness owners who want to feel more confident talking about their business and take simple steps to reach more customers.
Your Sydney Marketing Expert in action!
What people say
about our events
Kellie Painter - Marketing Manager
"Fantastic workshop! One of the best I've done and I have done quite a few with AMI. You are a really engaging speaker and excited through an online session when it's not F2F."
Tanya Enright-Kynoch - Professional Writer
"THANK YOU! You brightened my night. Your presentation on Tone Of Voice through General Assembly was engaging and informative. Lots of tips to inspire captivating creation for all my clients."
Amariah Berechiah - Digital Media Professional
"As a brilliant communicator, Chris inspired me to think big, but keep it real and share quality content with others. It was great to meet someone with a wealth of copywriting experience and wisdom."
Ashley Boreckyi - RSCPA Copywriter
"A very big thank you for Chris' time and efforts in speaking with us and offering his insights. They were really valuable and I will be taking many of them on board including "Practice Practice Practice". Thank you again for an engaging and educational talk!"
Julia Hasselmann - Artist
"I just completed an online 'small business' course with Chris. I totally loved this course as it provided so much information. Chris was fantastic and was able to provide hands-on tips to boost my business. He is very clever, has great ideas and his classes were all fun. That makes a Tuesday night class even better!"
Meet your workshop facilitator:
Christopher Melotti
Brand Comms Consultant, Content Marketing Advisor, Strategic Copywriter, AI Ethicist, Sales Psychologist and Founder of Melotti Content Media
Christopher Melotti is a hyper-enthusiastic Marketing Consultant, Brand Copywriter and Business Communications Specialist known for his on-the-spot knowledge, humorous charm and engaging presentation style.
With over two decades of practical marketing experience, working with some of the largest brands in Australia across all industries, his knowledge is augmented by Sales Psychology credentials.
As the founder of Australia’s only Message Marketing Agency, Melotti Content Media, he and his team collaborate with a wide range of clients, from Governments and International Firms to medium-sized companies of all industries, all to enrich their communication style, develop customised brand messaging and solve content challenges with uncompromising service.
Christopher is also a qualified AI Ethicist and founder of Melotti AI, where he advocates for AI Governance and AI Policy development in organisations.
As a Business Marketing Advisor, Chris’ goal is to not just consult, but to demonstrate the potential that messaging strategy and brand marketing offer businesses. Everything he does is about evolving marketing practise and communications by making brands relevant to customers.
Christopher and the Melotti Content Media team have won many prestigious awards for our work, the most notable being Australian Business Champion’s Copywriting Business Of The Year 2024 & 2022, Australian Achiever Awards 2021 National Winner for Marketing Services and the Chief Marketing Officer (CMO) of the Year award in 2017 (Australian Marketing Institute).
Multi-award-winning and highly sought-after as a presenter and key opinion leader, Chris’ passion is infectious and his insights are refreshingly practical. Christopher Melotti teaches a range of professional business marketing classes across Australia.
Ready to take
your content marketing to the next level?
Great! We’ll help you make that happen!
Achieve the results your business deserves with message marketing solutions and content copywriting services by Melotti Content Media.
1800 M MEDIA – 1800 663 342
info@melottimedia.com.au