Great question! What are the best practices for copywriting if you want to best reach your intended audience with a message they will actually care about? There’s no definitive answer, but there sure are some copywriting guidelines. Here are 7 copywriting best practice tips from my years of experience as a freelance copywriter that can […]
What are copywriting best practices? Read More »
Presenting in front of an audience is an essential skill today in business. At some point, you’ll find yourself on camera or behind a podium, speaking to people – and it’s important to do it well if you want to succeed. Public presentations are how we communicate our ideas, engage our audiences and inspire people
How The 4 Rules Of Copywriting Can Help You Present Better Read More »
Copywriting is just words, right? Nope! You can’t define copywriting as a task that only involves re-arranging words to make sense of a certain topic. Why not? Because copywriting is more than typing letters on a screen or writing sentences on paper. Just like graphic design isn’t simply colouring in and videography isn’t just shooting footage on your phone – professional copywriting goes beyond producing ‘word-filler’ within your marketing. By creating
Why Copywriting Is So Much More Than Words On A Page Read More »
HubSpot is a powerful and innovative piece of marketing software. That’s why you chose it, after all! As you know, it helps businesses acquire, nurture and retain customers through its inbound methodology, content marketing strategies, Flywheel approach and website solutions – all by optimising your marketing practises. There’s a catch to this, however. HubSpot doesn’t
How a Copywriter Helps Unlock HubSpot’s True Potential Read More »
It’s the beginning of a new decade and it should come as no surprise that there are a lot of changes we must take notice of if we want to remain successful. With the evolving demands (and expectations) of both B2B and B2C customers, and the constant growth of technology, there are so many things your business needs to pay attention to in order to keep up. On top of all that, your
Why 2020 Is The Year For Better Content Marketing (or else!) Read More »
